To
say which would be my favorite whiskey brand, it would have to be Jack Daniels
Whiskey. Simply because it smoothing, luxurious, and elegant. To amplify my
choice in the best whiskey, I came up with an effective marketing Content
Marketing campaign idea.
Launching a Podcast
In case you haven't heard as yet, podcast has
been one of the fastest growing content market with a 24% growth within the
year.
The topics and ideas that will be shard on this
podcast regarding to only Jack Daniels Whiskey, it will have:
- famous fans that have
cool stories
- promotions
- battles between the best tasting whiskey
- contest
- interviews
- promotions
- battles between the best tasting whiskey
- contest
- interviews
The Audience will be Adults from ages 19+. The
goal for this whole purpose is to gain many more follows and to influence those
who are willing to try out Jack Daniels Whiskey. This podcast is planning to
launch at the end of June 2016.
My social strategy in promoting this awareness
will be posted on Twitter and Instagram. this will attract an audience by
letting them know that by listening to these podcast, you have the chances of
winning a special prize and also hearing famous people stories on their
experience with Jack Daniels Whiskey.
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